FruityKing Privacy Policy
At FruityKing, we are committed to protecting your personal information and being transparent about how we collect, use and safeguard your data. This Fruity King privacy policy explains what information we gather when you visit fruityking.co.uk, register an account, use the FruityKing app, or make a deposit or withdrawal with us. By using our services, you consent to the practices described in this policy.
Who We Are
FruityKing Casino is owned and operated by ProgressPlay Limited, a company registered in Malta under company number C 58305, with a registered address at Soho St. Julian's, Office 2B, Punchbowl Centre, Elia Zammit Street, St. Julians STJ 3154, Malta, and a head office at Kolonakiou 26, Office No. 18, Agios Athanasios, Limassol 4103, Cyprus. We operate under licences issued by the UK Gambling Commission (licence number 39335) and the Malta Gaming Authority (MGA/B2C/231/2012). Transaction services connected with your Fruity King casino login and payments are provided by Babaloo Limited of Gibraltar, and Instant Bank Payment withdrawals are processed by Truelayer Limited. We act as the data controller for the personal information you provide to us.
Information We Collect
We collect several categories of information when you interact with FruityKing, including through the FruityKing app and our website:
- We collect identity and contact details you provide when you register, such as your name, date of birth, address, email and phone number.
- We record your fruity king login credentials, including your username and encrypted password, along with device and browser information used to access your account.
- We gather financial information necessary to process your fruityking deposit and fruityking withdrawal requests, including payment method details, transaction history and, where required, verification documents.
- We log your gameplay activity, including slots and live casino sessions, betting history, and how you respond to a fruity king promo code or fruityking bonus code offer.
- We collect technical data such as IP address, geolocation, cookies and analytics identifiers when you browse our site or use the FruityKing casino app.
- We record your communications with our support team via LiveChat, email or our contact form.
How We Use Your Information
We use the data we collect to operate FruityKing responsibly and to provide you with a secure gaming experience. Specifically, we use your information to verify your identity when you complete your fruityking register process, to manage your fruity king casino login sessions, and to process deposits and withdrawals safely. We also use your data to administer promotions, including validating any fruityking promo code, fruityking no deposit bonus or fruity king 50 free spins offer you claim, and to prevent fraud, bonus abuse and multiple accounts across our network. We may use your information to comply with our licensing obligations under the UK Gambling Commission and Malta Gaming Authority, to conduct responsible gambling checks, and to communicate important account or service updates. Where you have opted in, we use your details to send marketing communications about fruityking bonus and fruity king free spins offers; you may withdraw this consent at any time.
Cookies and Similar Technologies
We use cookies and similar tracking technologies on our website and within the FruityKing casino app to remember your preferences, keep you securely logged in, and analyse how our services are used. Cookies also help us tailor promotions, such as a relevant fruity king bonus code offer, based on your activity. You can manage or disable cookies through your browser settings, though doing so may affect certain features of our services, including your ability to stay logged in for fruityking casino login purposes.
Sharing Your Information
We do not sell your personal data. However, we may share your information with trusted third parties in the following circumstances:
- We share data with payment providers, including Babaloo Limited and Truelayer Limited, to process your deposits and fruityking withdrawal requests.
- We share information with regulatory bodies such as the UK Gambling Commission and the Malta Gaming Authority where required by law.
- We may share data with identity verification and fraud prevention services to confirm your eligibility to play.
- We share limited data with game and software providers, including Playtech, Pragmatic Play, Play'n GO, NetEnt and others, solely to deliver gameplay and jackpot functionality.
- We may disclose information to law enforcement or courts where legally obligated to do so.
Data Security
We take the security of your personal and financial information seriously. We use industry-standard encryption, secure servers and access controls to protect data associated with your fruityking casino account, including login credentials and payment details. While we take every reasonable measure to safeguard your information, no method of electronic transmission or storage is completely secure, and we encourage you to use a strong, unique password for your fruity king casino login.
Data Retention
We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, including regulatory record-keeping obligations under our gambling licences. Typically, we keep account and transaction data for a minimum period required by UK and Maltese gaming regulations, after which we securely delete or anonymise the information unless a longer retention period is legally required.
Your Rights
Depending on your jurisdiction, you have certain rights regarding your personal data. These may include the right to access the information we hold about you, request corrections, ask us to delete your data, restrict or object to certain processing, and request a portable copy of your data. If you wish to exercise any of these rights, or if you have concerns after reading this fruityking review of our data practices, please contact our support team using the details below. We will respond to verified requests in accordance with applicable data protection law.
Age Restrictions
Our services at FruityKing are strictly intended for individuals aged 18 and over. We do not knowingly collect personal information from minors, and if we become aware that a minor has registered an account, we will close it and delete the associated data promptly.
Restricted Territories
We only accept players from the United Kingdom on this platform, with a separate localised site available for New Zealand players at fruityking.co.nz. All jurisdictions other than the United Kingdom are treated as Restricted Territories for this site, and we do not knowingly process data from, or provide services to, residents of those regions.
Changes to This Policy
We may update this privacy policy periodically to reflect changes in our practices, legal requirements or the services we offer through FruityKing. We encourage you to review this page regularly. Continued use of our website or app after changes are posted constitutes your acceptance of the revised policy.
Contact Us
If you have any questions about this policy or how we handle your personal data, please contact our customer support team, available 24/7 via LiveChat, email at customersupport@instantgamesupport.com, or through our website contact form. We are here to help with any privacy-related queries regarding your fruityking account, deposits, withdrawals or promotional activity.
Content updated: September 22, 2026